AI Insights · Timothy · April 2025
Top 5 Personal Finance Apps on iOS in New Zealand: Q1 2025 Review
Explore the performance trends of the top five personal finance apps on iOS in New Zealand during Q1 2025, featuring insights from Sensor Tower.
In the first quarter of 2025, the top personal finance apps on the iOS platform in New Zealand showcased varied performance across downloads, revenue, and active users. Here's a closer look at their trends, based on data from Sensor Tower.
Splitwise from Splitwise, Inc. saw a noticeable increase in weekly revenue, peaking at around $288 in early March. The app's downloads reached a high of 1.3K in mid-February, while active users grew significantly from 18K to over 23K by the beginning of March.
Booster NZ experienced a significant boost in downloads, with a remarkable peak of 2.1K in the last week of February. Although revenue data wasn't available, the download surge indicates growing interest.
Buddy: Budget Planner App from Buddy Budgeting AB showed fluctuations in both revenue and downloads. Revenue reached its peak at $164 in late January, while downloads saw a gradual decline, starting from 585 in early January to around 267 by the end of March. Active users also dipped slightly, from 598 to 440 over the quarter.
Westpac NZ CashNav maintained a consistent download rate, with numbers hovering between 177 and 290 throughout the quarter. Active users remained stable, fluctuating slightly but staying around the 3K mark.
Spendee Budget App & Planner saw its highest revenue of $139 in the first week of January, while downloads peaked at 663 in the last week of February. Active users increased notably during this period, reaching a high of 1.1K.
These insights reflect the dynamic nature of the personal finance app market in New Zealand. For more detailed analytics and insights, visit Sensor Tower.